Ascension was founded in 2018 by Max Hemphill, who was inspired to create a wellness company after a life-changing experience in the Dominican Republic. Max contracted a parasite during his visit and tried various remedies without success until he discovered the benefits of Diatomaceous Earth (D.E.), a fossilized algae with detoxifying properties. Within three days of using D.E., Max became parasite-free, prompting him to reevaluate his lifestyle choices.
Realizing the harmful effects of chemicals and other toxins in everyday products, Max, a recent vegan, decided to create a line of plant-based and minimally processed products with D.E. as the foundation. Ascension's mission is to raise awareness about the use of organic and natural alternatives, promoting a healthier and more sustainable approach to beauty and wellness.
Headquartered in Los Angeles, California, Ascension is committed to advocating for eco-friendly practices, using recycled materials for packaging, and inspiring others through the efficacy and benefits of natural and raw products.